Fashion jewellery and accessories brand at Bugis Junction with on-trend seasonal designs.
Lovisa is a global fashion jewellery and accessories brand, and its Bugis Junction store offers a constantly updated collection of earrings, necklaces, bracelets, rings and hair accessories designed to complement the latest trends. With new styles arriving weekly, Lovisa caters to fashion-forward shoppers looking for statement pieces, everyday staples and everything in between, all at accessible price points that make it easy to refresh your look. The Bugis Junction outlet is centrally located on the first floor, ideal for a quick browse between other shops. Whether you are dressing up for a special occasion or adding a finishing touch to a casual outfit, Lovisa provides the variety and value to experiment with your style without the commitment of fine jewellery prices.
6028 0106
200 Victoria St, #01 - 21 / 21A, Singapore 188021
Floor 1 · Bugis Junction
Operating Hours
Closed - Opens Tomorrow
Opens tomorrow at 10 am
Monday
10 am–10 pm
Tuesday
10 am–10 pm
Wednesday (Today)
10 am–10 pm
Thursday
10 am–10 pm
Friday
10 am–10 pm
Saturday
10 am–10 pm
Sunday
10 am–10 pm
Our Menu
Menu Photos
Lovisa Piercing Options
A display board showing various piercing options and prices from Lovisa. It features surgical stainless steel, 24ct gold plated, and titanium nose studs.
I was shocked by the attitude of one of your staff members (chubby woman with hijab) today. I purchased a pair of pearl earrings for $25. When I went to check out, she told me in a very harsh tone that the counter was at the front. Her...
Crystal Huang
Encountered a very bad experience with your sales staff as shown in the photo today. While me and my friend went in to purchase some earrings in your shop, we chose 3 earrings at $25.90, $26.90 and $28.90 each, ready to pay but with a very...
Nurul Fitri
Got my nose piercing done at Lovisa. (I NOW KNOW ITS A HUGE MISTAKE). Paid freaking $120 for what has left me with damaged tissue and no aftercare service. I literally have a huge flesh sticking out of my nose. So no please don't get your piercing done at Lovisa. I don't blame the staff, they probably didn't get proper training for it.
Positive Reviews
Stephanie Tan
Was really impressed with the service of the staff here (so sorry I didn't get her name!) but my ear was slightly infected from a previous pair and she took the time to recommend a pair of suitable earrings for me and also helped to dress...
Fan Marianne
The staff I believe her name was Aisha or something sorry if I got the name wrong but she was very sweet and gentle, I had trouble looking for the correct helix jewellery she was very sweet and helped to look for the correct sizing and even helped me to put in my jewellery. She was extremely patient and nice.
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Photo Gallery
Lovisa
Lovisa Storefront
The exterior of a modern jewelry store, Lovisa, with a wide glass facade. The store's name is prominently displayed in white script above the entrance. Inside, displays of jewelry are visible, along with promotional images of models wearing the brand's accessories. The interior is brightly lit and features a ceiling with wooden slats and a sparkling light fixture.
Lovisa Storefront
The exterior of a modern jewelry store, Lovisa, with a wide glass facade. The store's name is prominently displayed in white script above the entrance. Inside, displays of jewelry are visible, along with promotional images of models wearing the brand's accessories. The interior is brightly lit and features a ceiling with wooden slats and a sparkling light fixture.
Mall Interior with Shops
An interior view of a multi-level shopping mall. On the upper level, several storefronts are visible, including one with a closed shutter and a Versace advertisement. Further along, a store with the "INNISFREE" logo is brightly lit. On the lower levels, food stalls and other retail spaces can be seen. The mall features modern architecture with white ceilings, railings, and columns.
Beaded Hoop Earrings
A pair of hoop earrings with a teal green cord wrapped around the hoop. The hoop is decorated with small beads in pink, yellow, and dark green. The earrings have a teal blue beaded stud at the top. A tag is attached to the earrings with the brand name "SANS FRONTIERS" and "Made in India" printed on it. The style number "SPR124" is handwritten on the tag, along with "Price:".
Multi-strand black beaded necklace
A multi-strand necklace made of black beads of varying sizes and shapes, with a rose gold-colored chain extender.
Blue beaded necklace and bracelet
A close-up shot of a blue beaded necklace and a bracelet. The necklace is made of small, flat blue beads interspersed with black beads and gold spacers. There are also larger, faceted blue crystal beads and a few dark blue beads. The bracelet, visible in the upper left corner, appears to be made of similar beads.
Beaded bracelet with rhinestones
A close-up shot of a bracelet with colorful beads and clear rhinestones. The bracelet is on a white background.
Nose Ring with Beads
A close-up shot of a gold-toned nose ring with dangling beads in shades of pink, green, and gray. The nose ring is attached to a white cardboard tag that reads "SANS FRONTIERS Made in India" and has a style number "SFR 471" written on it. A price of "2800 py" is also visible on the tag.
Colorful Beaded Necklace
A close-up shot of a gold-toned necklace adorned with various colorful beads, tassels, pom-poms, and pearls. The necklace features a mix of bright pink, green, red, orange, and turquoise elements, along with white beads and faux pearls. A small white tag with handwritten text is attached to the chain.
Christmas Earrings
A display of Christmas-themed earrings, including reindeer and Santa Claus designs, hanging on white cards with snowflake patterns.
Ear Piercing
A young girl with glasses is getting her ear pierced by a woman wearing a mask and gloves. The background shows shelves stocked with various hair accessories.
Lovisa Piercing Care Card
A Lovisa branded card detailing piercing aftercare instructions and healing times. It includes fields for the piercer's name, date of piercing, store name, and piercing location. The card also provides instructions on how to clean a piercing and lists healing times for different piercing locations: Ear Lobe, Ear Midi/Helix/Cartilage, and Nostril. A blue Lovisa shopping bag is visible in the background.
Close-up of a person's ear with a heart-shaped stud earring.
A close-up shot focuses on a person's ear, highlighting a small, silver, heart-shaped stud earring with a clear gem. The person's dark hair frames the ear, and a finger is gently touching the top of the ear. The lighting is soft, emphasizing the details of the earlobe and the earring.
Lovisa Rings
A hand holds a package of black filigree rings from Lovisa. The package displays the brand name and a size indicator of S-M. The rings are designed to cover multiple fingers. In the background, other jewelry items are visible on display shelves.
Woman wearing a mask and earbuds
A woman wearing a black face mask and white earbuds is shown from the chest up. Behind her, a store interior with shelves stocked with bottles is visible, along with the store's branding.
Ear Piercing Earrings Packaging
A box of Studex System 75 ear piercing earrings is shown. The packaging is white with clear plastic windows revealing two sterile earrings. Text on the box indicates they are for ear piercing and are a 1 unit system. A bottle with French text about pediatric use and hygiene is partially visible on the right. A white handled mirror is on the left.
Ear Piercing
A young girl with pigtails is sitting on a stool while a person wearing white gloves sprays her ear with a bottle. The girl is wearing a pink long-sleeved shirt with a textured puff sleeve and a denim overall dress. In the background, there are shelves with merchandise and a sign that says "KELLUAR" (Exit).
Lovisa Store Interior
A woman browses jewelry displays in a Lovisa store. The store features numerous racks of earrings, necklaces, and other accessories. Signs indicate
Lovisa Shopping Bag and Piercing Aftercare Products
A light blue shopping bag with the Lovisa logo in gold is on a dark wooden table. In front of the bag is a light blue pouch with "JUST PIERCED" embossed on it, still in its plastic packaging. To the right of the pouch is a white bottle of Studex Advanced 3-in-1 Piercing Aftercare & Cleanser. The background shows a blurred interior with tables and chairs.
Lovisa Necklace Packaging
A hand holds a turquoise blue package containing a silver necklace with a circular pendant encrusted with small stones. The package has the Lovisa logo and text indicating '45 CM CHAIN', 'NECKLACE', and 'STERLING SILVER 925'. Other similar jewelry packages are visible in the background.
Clear Pouch with Piercing Information
A clear, iridescent pouch with a pink zipper contains a document detailing lobe piercing information. The document includes the brand "Lovisa," service details like "Lobe Piercing," date, location "PARAGON," and information about jewelry materials (Stainless Steel, Titanium, 14ct gold) and healing times. The pouch itself has repeated text graphics related to piercing.